Digital Culture & AudioVisual Challenges

This paper presents an artistic and educational project that investigates the creation of marker-based augmented reality (AR) artworks by students in higher education, together with a hybrid exhibition model combining physical and virtual presentation. The project examines the integration of a museum exhibition with a parallel virtual exhibition environment in extended reality (XR), designed as a continuation of the initial viewing experience. The study is based on an interdisciplinary workshop in which students developed artworks that combine static digital collages with moving images and AR overlays activated through QR codes. The works were first presented in a physical exhibition and later integrated into a navigable virtual exhibition environment. The contribution of the paper lies in documenting a practice-based framework for integrating collage, animation, and marker-based AR into collaborative art education and in examining how hybrid exhibition formats extend the presentation and accessibility of student artworks. The findings indicate that the combination of static and moving images, AR interaction, and physical–virtual exhibition formats created a framework in which students explored narrative structure, spatial relationships, and digital media production while collaborating across disciplines.