Digital Culture & AudioVisual Challenges

Prof. Ricardo Climent (ASPECT Fellow 2021), Professor of Interactive Music at University of Manchester will discuss his spin-out company Keep•It•Human (2020), a social venture that harnesses the power of videogaming to transform society for the better. He will describe how this tool can enable charities, foundations and NOGs to reach a new generation of donors eager to own social challenges, and will conclude explaining why aligning his academic research with social goals was key to demonstrate added value.