4th International Conference

Digital Culture & AudioVisual Challenges

Interdisciplinary Creativity in Arts and Technology

Hybrid - Corfu/Online, May 13-14, 2022

Social Media
Teaching Transmedia Storytelling with a Studio Approach: A Design Curriculum
Date and Time: 14/05/2022 (10:05-11:30)
Location: Ionian Academy
Panagiotis Kyriakoulakos

Summary
This paper aims at presenting data from our teaching experience of Digital Narrative Forms at the Department of Product and Systems Design Engineering of the University of the Aegean, since the Academic Year 2018-2019 when we introduced a Studio Approach in the Curriculum.
The Studio Approach adopted simulates the professional experience of creative teams that cooperate in the development of transmedia projects [1].
Emphasis is given to Transmedia World Building techniques that aim at the creation of multiple representations destined to multiple media platforms (transmedia storytelling). The paradigm shift in storytelling is explained, as well as the importance of methodological frameworks to draft adequate design documents. Theoretical and analytical considerations are provided for the Design of Transmedia Projects that are based on the same initial digital content [2]. Via individual and group assignments, the students are prepared to work in teams the way professional creative teams (writers, directors, producers, art directors, technical directors, game designers, etc) are working in the industry. The students should be able, at the end of the course, to prepare Transmedia Design Documents and produce prototypes in video and in at least another medium (comics, game, book, radio, internet platform, etc). The paper discusses results from the course over a period of 3 years, giving insight to the lessons learned from both student and teaching activities.
[1] van Wyngaarden, E. ( 2014, October 1). Transmedia Value Creation, The Paradigm Shift In Media. Transmedia desk, Training for trainers.
[2] Gambarato, R. R. (2013). Transmedia Project Design: Theoretical and Analytical Considerations. In Baltic Screen Media Review, n.1, (pp.80-100).

Panagiotis Kyriakoulakos
Dr P. Kyriakoulakos is Assistant Professor in Computer Animation at the Department of Product and Systems Design Engineering of the University of the Aegean. He has extensive experience in Teaching and Digital Production activities both in Greece and France since 1987, including Expertise for the MEDIA Programme of the European Union (Development and Training Proposals Evaluations). Member of the Interactive Systems Design Laboratory of the Faculty since its foundation year 2000, Dr Kyriakoulakos participated in several Research Programmes, including the internationally awarded ARCHEOGUIDE (2000-2002) and HIST3D (2011-2015). His Research Interests include topics on the Creative Process in Computer Animation and Digital Media and on the impact of the Techniques on the Aesthetics of Animation and Interactive works. He is the Scientific Coordinator of the International Conference and Summer School on Extended Arts (XARTS) since 2013. Dr Kyriakoulakos received the Grant of Excellence Research in Paris 2013 from the City of Paris to conduct research in ENSADLab, IRCAV-Paris 3 University, INHA and Inatheque in Paris, in the context of HIST3D Research framework. Dr Kyriakoulakos received the title of Chevalier des Palmes Academiques by the French Ministry of Education (2014) for his commitment to the French-Greek Cooperation in the Sectors of Education and Culture.

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