Digital Culture & AudioVisual Challenges

Lina Petrianou is a voice actor, digital content creator, and PhD candidate at the Department of Audio and Visual Arts at Ionian University. Her research focuses on Video Storytelling for Social Media: From Cross Media to Viral Transmedia Storytelling, examining how digital narratives evolve across platforms to enhance communication and audience engagement.

Lina's professional journey began in radio production and commercial voice-overs at the age of 14. She has since collaborated with leading Greek companies and international organizations, producing voice content for television, radio, in-store advertising, and online media. She holds a BA in Audiovisual Arts from Ionian University and an MA in Post Production Editing for Film & Television from Bournemouth University (UK), with specialization in audiovisual editing and narrative structure.

Her practice-based approach combines academic research with creative production. Lina is the creator of the Sound Postcards project, which explores Greek destinations through short-form video narratives on Instagram, TikTok, and Facebook. She also runs the transmedia storytelling project Nona Lina, offering live and recorded bedtime stories for children and adults via YouTube, Spotify, and TikTok.

Her work engages with content strategy, platform-specific storytelling, and the role of voice and narrative in digital culture. She collaborates with tourism boards, cultural institutions, and brands, focusing on destination storytelling and participatory digital media practices.